In order to promote your products, services or brand successfully, you need to have a strategy in place to use the medium of your choice effectively.
With the growing importance of being found in searches, every online activity of your business should be done with an eye toward your search ranking.
Are you trying to get your company’s website to rank higher in searches? Then having a Google My Business account is crucial. It is your company's home on the Google platform and it helps your search performance.
Do you know someone who has negative news articles published about them online? A reputation management program can push those articles down in the search results. It takes time but it can be effective. I share the results from one of our reputation management programs here.
Are you tried to get your business website to rank better but you're not seeing the results? Ranking high takes an integrated approach that includes several different practices. I tell you about this approach here.
An effective way to get traffic to your website is by leveraging the power of social media. Use your social sites to talk to your audience and then refer them back to your site.
Are you trying to understand which SEO steps you should take, and in what order? I lay out the basics in a suggested order and you can read them here.