In today’s world, Search Engine Optimization – SEO – plays a vital role for businesses. Most of us can agree that getting the company’s name and what it does in front of the right people is essential for making sales. That simple concept goes back centuries to when merchants first hung signs in front of... Continue Reading →
Voice search has grown in popularity and if businesses want to be found through it, then they need to search optimize for it.
Your Facebook news feed may never be the same again but there is still hope for having success on the social site. In January the company made news when it announced that it would show fewer posts from business pages. The intent behind the move is to clean up the news feed so that it... Continue Reading →
Last week the Facebook announced that posts from business pages were going to be seen less because of changes to its algorithm. But the social giant is not the only platform to alter how posts are seen in feeds. LinkedIn starting making changes to its processes in 2017. The implications are just now being felt.... Continue Reading →
Do you use Facebook to market your business? If so, pay attention. Massive changes are taking place on the platform that will impact your marketing efforts. These Facebook changes represent some pretty big shifts and will impact how you use the social site right now. Facebook Reach Reach on Facebook has dropped considerably over... Continue Reading →
Do you use Facebook and LinkedIn to market your business? If so, pay attention. Massive changes are taking place on both platforms that will impact your marketing efforts. I can’t emphasize this enough: These social media changes represent some pretty big shifts. Throw your existing strategies out the window because we have officially entered a... Continue Reading →
If you want your business website to rank high in the search rankings, then it needs to be enhanced using search engine optimization (SEO) practices. Whether you are a marketer or a business owner, understanding SEO and what it does is the first step toward ranking better. The Importance of Ranking High There are not... Continue Reading →
Bob Turner - Digital Marketing Thoughts 